Ninja was the first major streamer Microsoft's streaming service signed. Tyler Ninja Blevins, whos known as the most popular streamer on Twitch is now shifting to a new platform. Honestly I'm not much into eSports, but I'm also not much into regular sports as a spectator either. Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. Twitch has long been the undisputed leader of video game streaming. I have some decisions to make and will be thinking about you all as I make them. Be warned that any conversation started with him will probably wind up gravitating towards his two dogs, The Adventure Zone, or Kingdom Hearts 2. Warren says that Ninjas move to Mixer is also for Project xCloud, which will allow users to launch games directly from live streams. No matter where you choose to stream, the world is better with your gaming content in it. ", The announcement itself was lighthearted and silly, but the news was anything but the world's most popular, well-known video game streamer was switching from Amazon to Microsoft. Ninja is no longer a Twitch streamer and hell only be on Mixer starting Aug. 2 with a broadcast from music festival Lollapalooza while playing in Friday Fortnite. And we were like, Straight up, guys, weve worked so, so hard to grow the Ninja brand to license things and get his name out there. Contact Business Insider senior correspondent Ben Gilbert via email (bgilbert@businessinsider.com),or Twitter DM (@realbengilbert). The Ader team has no connection to this specific partnership and therefore any insight regarding the terms of the agreement is pure speculation.". Ninja's agency, Loaded, did not release the terms of the contract. The future is looking bright for Microsoft. You honestly think Microsoft is going to pay close to a billion dollars for Ninja lmao. Now, just ten months into his three-year contract, Ninja is the most sought after free agent in the streaming market today. By clicking Sign up, you agree to receive marketing emails from Insider Ninja recently released a new line of merchandise that he could easily promote to millions of viewers on any platform, but none would reach as far as Twitch. Apparently, they both declined to sign with Facebook though and instead opted to have their contracts paid off in full, meaning they made a combined $40 million from Mixer being shut down . Microsoft has Xbox + Mixer + xCloud. That was Ninja. an estimated total earnings of $10 million in 2018, an exclusive contract with Ninja for its own streaming platform, Mixer, It's official: Cloud9 VALORANT parts ways with Yay after 5 months, Here are the early LoL Patch 13.5 patch notes, Ludwig's $500,000 VALORANT team becomes instant meme after disappointing Challengers debut, 100 Thieves content creator Kyedae diagnosed with leukemia, One champion is dominating Challenger with stunning 60 percent win rate in LoL Patch 13.4. Blevins announced his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. Network N Media earns commission from qualifying purchases via Amazon Associates and other programs. Ninja signed a three-year contract worth reportedly $30 million. A new report claims that Ninja receives between $20 and $30 million for a multi-year deal with Mixer. In the latest edition of his Drama Alert show, he says that "the rumor around the street" is that Ninja may have secured $100 million from his Mixer deal. [Kojnarowski] Ninja has signed a 6yr/$932M contract with the Microsoft Mixer, league sources tell ESPN. This, combined with the fact that he began streaming the newly released Fortnite shortly thereafter, propelled him to internet stardom on Twitch. / Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. Ninja made his faith in Mixer known to both his audience and those who were quick to poke fun at his choice. hes boasted some impressive viewership numbers, Some Pixel phones are crashing after playing a certain YouTube video, Snapchat is releasing its own AI chatbot powered by ChatGPT, The McRib Locator continues to live on after the sandwichs farewell tour, On the internet,nobody knows youre a human. The developer supported, community run subreddit dedicated to the Fortnite: Battle Royale game mode by Epic Games. Ninja reportedly said no, ultimately passing on an offer that would indisputably make him one of the wealthiest gamers of all time. Mixer became the butt of almost every joke across social media. This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. That's a fake Twitter. Reports from esports journalist and consultant Rod 'Slasher' Breslau are suggesting that the two marquee streamers that helped put Mixer's name on the map, Tyler 'Ninja' Blevins and Michael 'Shroud' Grzesiek, have had their multi-million dollar contracts paid out by Mixer, meaning they are now free to stream wherever they want. He didnt detail his contract, so nobody is sure, and so far, its impossible to know. Critics took aim at Ninja, stating that his move revolved only around the money. YouTube has been arguably Twitchs most significant rival since debuting four years ago. Microsoft hoped that these acquisitions would boost their numbers. Yup - actual reports are 6 - 8 million for 5 years + endorsement deals from everything xbox, PC, and all MS products. When asked where he would end up by viewers, he has demurred. A representative offered the following statement after publication:"We do not disclose the terms of any agreement for talent. Tyler "Ninja" Blevins is streaming on Twitch for the first time since he signed an exclusivity deal with Mixer in 2019. Sources familiar with the deal have informed me that while Facebook did try and negotiate to keep their big partners both Shroud and Ninja opted out. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verges senior editor, Tom Warren. 2023 Vox Media, LLC. Sign up for notifications from Insider! Ninja, now 29 years of age, started on Twitch and grew into one of the most recognizable gamers after years of hard work. Its like, they dont even know what went on behind the scenes and how hard we tried to make that deal work and then how amazing Microsoft was for us.. But a talent management executive who's worked with Blevins told CNN Businessin an article published Mondaythat the streamer may netted between $20 million and $30 million from the deal. The Metro UK reports the number for Ninja to join Facebook Gaming was $60 million while Shroud was offered $20 million. According to Sensor Tower, downloads for the Mixer app on iOS have doubled since the announcement of Ninja on Thursday. Even if his involvement hasnt helped Mixer tremendously, Jessica Blevins told Business Insider that Twitch had also become a toxic place for Tyler, noting that he didnt seem like himself the last few months that he was streaming on the Amazon-owned platform. Why did Microsoft pay ~$50 million+ to get Ninja on Mixer? While these values havent been officially verified, the Ninja Mixer deal would significantly bolster Ninjas net worth, which he has built not only from streaming but also sponsorship deals, YouTube revenue, and merchandise sales. As the market grew though, a significant portion of large tech companies decided to use their checkbooks to take Twitch's highest profile stars. It all came back to contract restrictions, which Jessica described as not making sense for their growing brand by the time Tyler decided to jump to Mixer which, as many people speculated online, did not mean a huge pay increase for Tyler. In the months since, Blevins has popped up on both Google-owned YouTube and Amazon-owned Twitch to stream games. As of Thursday's announcement, both Blevins and Grzesiek have since returned to Twitch. In a last-ditch effort, Microsoft made the wise decision to collaborate with Facebooks streaming platform, dubbed Facebook Gaming. In a report by CNN Business, a number of sources from talent agencies who have professional gamers and streamers on their books gave some insight into just how much streamers are getting paid by the likes of Twitch and Mixer. Amazon's Twitch is the most popular live-video streaming service by a large margin. Future US, Inc. Full 7th Floor, 130 West 42nd Street, Visit Business Insider's homepage for more stories. In the latest edition of his Drama Alert show, he says that the rumor around the street is that Ninja may have secured $100 million from his Mixer deal. The partnership did not last long, however, as Mixer struggled to keep up with rival platforms Twitch and YouTube Gaming. However, Mixer comes at the first if we exclude video game applications. One of these offers would see Ninja agree to a contract buyout with Mixer, which would grant him the $30 million promised in his original contract. Since leaving Twitch, Tyler has scored major deals with companies like Adidas, and has a small role in Ryan Reynolds new movie, Free Guy. You wouldnt sign anything less than three years, but I dont think Mixer would like to sign for more than three years, forsen said. While Ninja's agent and Microsoft did not confirm the figures, it seems safe to say that Blevins will receive a large sum of money for his time with Mixer. Meaning this hypothetical contract is worth $18-to-$24 million. After joining Mixer back in late July of 2019, Ninja was eager to embark on a new journey in his streaming career outside of Twitch. We can keep sources anonymous. Ninja announced through his different social media accounts that hes leaving Twitch to stream exclusively on Microsofts Mixer video streaming platform. Ninja signed an exclusive deal with Mixer last year. But no one passes on $90 million without an end game. Blevins signed an exclusive streaming deal with Mixer last August. Its quite a drop off considering Ninjas been absent from Twitch for almost a full year. Some of the notable benefits included instant monetization and a direct line of feedback to the product and engineering team. While Twitch has attempted to counter these offers, they obviously haven't been able to keep up with the amount of money that streamers are being offered. Look up Adrian Wojnarowski on Twitter. With that said, Ninjas first Mixer stream has now concluded and it had more viewers than his Twitch average. This will be a multi-year deal for Ninja, and it is likely that this is the largest deal a streamer has been offered for streaming exclusivity. It's usually at a high skill level as well or at minimum provides entertainment. Ninja and Shroud chose not to continue their contract with Mixer and take a chance on Facebook Gaming, thus forcing Microsoft to buy out their contracts. We dont know where Warren got these numbers from. You're watching someone you enjoy watching doing something that you like to watch. "I know this may come as a shock to many of you," he said, "but, as of today, I will be streaming exclusively on Mixer. Its two superstars in Ninja and Shroud prepared to hit the road and never look back. Ader is a marketing and talent management agency that works with Ninja. as well as other partner offers and accept our. Jamie Hore Jamie started out his journalism career rambling about FIFA esports, but today he covers much more,like the bestWarzone guns and theApex Legends tier list. NY 10036. Heres how it works. Because its fun to watch professionals do things you are interested in. Press question mark to learn the rest of the keyboard shortcuts. The other saw Facebook Gaming offer a rumored $90 million if he decided to move over with the gobs of different Mixer personalities. Like Google-owned YouTube dominates internet video-on-demand, such is Twitch's dominance of live-streamed internet video. The plan seems to be working already. Justin Warden, CEO of the marketing and talent management agency Ader, which works with Ninja, revealed as much to. According to his sources, Twitch is not the only option for Ninja. Famed esports insider Rob Slasher Breslau has been knee-deep in the news since Mixer announced that it would shut down its service. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2. Fortnite streamer Tyler Ninja Blevins was living the dream on Twitch. He was already so big on Twitch that his move surprised a lot of people, something he recognized would happen and that he joked about in his Mixer announcement video. The original deals already included life-changing money - reportedly $30 million for Ninja and $10 million in shroud's case. The terms of the deal are, thus far, unknown but a new report says Microsoft paid Blevins "between $20 and $30 million" for a multi-year exclusivity deal. Mixer shut down in July 2020. Money was the last thing on our mind, she said. But..why? Shroud and Ninja both opted to have their Mixer contracts paid out, with Ninja pocketing $30 million and Shroud pocketing $10 million. Millions of fans tuned in every single day to watch their favorite streamers play video games. I love my community and what we built together on Mixer. Microsoft soon reached an agreement with Facebook, which granted former Mixer personalities the chance to jump ship. his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. KEEM says this isn't confirmed and. Ninjas rival Turner Tfue Tenney sits behind him in second with just over 8.5 million. So far, nothing has been revealed or leaked, so we have to stick with these estimates for now. Sources say that high profile Mixer streamers like Ninja and Shroud took huge buyouts from Microsoft in the range of $10-$30 million. Use a non-work device to reach out. And it largely started with a single departure.". Just why? I love and can play baseball reasonably well for adult my age, but it's still a lot of fun fo rme to go to an actual game. Please refresh the page and try again. According to CNN (via GameSpot) Mixer paid Ninja anywhere from $20 to $30 million to leave Twitch. Veteran Gamer, Trophy Hunter, And a Youtuber. A new report from CNN Business claims that game streamer Tyler. A little more! In the last year there has been a very large exodus from the popular streaming site as competitors entice streamers with large exclusivity deals. He seems genuinely popular with his fans. However, he noted that Mixer would probably be hesitant to offer anything more than three years, as the esports world changes so quickly. Yet, despite Facebook doubling those amounts, both streamers refused the deals. Ninja and Shroud are now free agents. Ludwig is making the next big Twitch game show for xQc, Amouranth invests $350k in Twitch content, is retiring from OnlyFans, Twitch employee Hassan fired following sexual misconduct investigation, Twitch's react meta might be good for streamers, but I cant stand it, Twitch is changing the cost of subs depending on where you live. He's also rather excited for the Starfield release date. And third, that Ninja's exclusivity contract is for multiple years. Esports News Fortnite Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 21+ | Commercial Content | T&Cs apply | Play Responsibly. Twitch remains in a partnership with Amazon Prime, which offers a free subscription to any viewer with a Prime account. As Google-owned YouTube dominates internet video-on-demand, Twitch dominates live-streamed internet video. Get the best of Windows Central in your inbox, every day! With that type of company, YouTube could be the landing spot for Ninja, but it will ultimately come down to dollars, cents and opportunities. If you didnt know, after mixer was bought by Facebook gaming Ninja was completely released. Ninja reportedly earned as much as $30 million from the Mixer deal. as well as other partner offers and accept our. Representatives for Microsoft declined to comment on the report. Currently a freelancer for Screenrant, where he spends most of his time writing guides or reviews. It seems straightforward for the company: Microsoft is paying the most popular video game streamerto exclusively stream on its platform, Mixer. He did not state how many years the deal lasts, however. Then there his Red Bull contract. Two, that any exclusivity deal Ninja accepted is likely paying him between $3 and $10 million a year. As the operations side of @WatchMixer is closing, we are inviting the Mixer Community to #FacebookGaming. If you have a news tip or an app to review, hit him up atsean.endicott@futurenet.com (opens in new tab). She added that it really seemed like he was kind of losing himself and his love for streaming. Things are different now on Mixer a streaming platform that has gained recognition for its stricter community guidelines pertaining to user behavior.
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